Bonnier Corp. Builds on Dominance in Men’s Market — Acquires Multiple Motorcycle Brands

New York, N.Y. — Bonnier Corp. has expanded its presence as the pre-eminent publisher in the men’s market, acquiring nine motorcycle brands from Source Interlink Media. The purchase builds on Bonnier’s leadership in the men’s market, joining flagship brands Popular Science and Field & Stream.   Under the deal, Bonnier acquires Motorcyclist, Sport Rider, Dirt […]