Irvine, Calif. — The Bonnier Motorcycle Group has officially launched its new in-house marketing agency, QuickShift, it was announced by Andy Leisner, VP, Group Publisher, Bonnier Motorcycle Group. QuickShift will provide innovative and unique custom marketing programs for power-sports clients. Bonnier Motorcycle Group General Manager, Marketing Services Garrett Kai will lead this new division. “We have […]
Irvine, Calif. — Kurt Hoy has been named Content Strategy Director for the Bonnier Motorcycle Group, it was announced today by Andy Leisner, Vice President, Group Publisher of the Bonnier Motorcycle Group. His appointment is effective July 13. Hoy comes to Bonnier Corp. from the Competitor Group, where he served as Senior Vice President, Audience […]
Stockholm, Sweden — Bonnier Corp.’s Katie Kovaleff, Western Advertising Manager for the Motorcycle Group, earned the prestigious honor of Multi-Channel Sales of the Year winner at the global Bonnier Sales Awards 2014. Kovaleff was one of a record 15 finalists selected from a global list of 68 qualifying nominees, and the only representative from Bonnier […]
Irvine, Calif. — The Bonnier Motorcycle Group, in partnership with the Wayne Rainey-led MotoAmerica AMA/FIM North American Road Racing Championship, is thrilled to announce the launch of a new MotoAmerica.com website. In addition to the latest series news, this enhanced site will feature rider interviews, racing schedules, track maps, competitor bulletins, live timing, videos and […]
Irvine, Calif. — The Bonnier Motorcycle Group will launch Cycle World Cover to Cover, the complete online digital archive of Cycle World magazine, it was announced today by Garrett Kai, the magazine’s Associate Publisher ―
New York, N.Y. — Bonnier Corp. employees in the New York, Winter Park and Irvine offices left work early to kick back and celebrate the season with a Bonnier Summer Party! The summer parties, which were held at local restaurants and parks, included food, drinks, games, prizes and more fun among colleagues. Here are some […]
New York, N.Y. — Saveur has been named Brand of the Year in the inaugural Bonnier Excellence Awards. This new awards program recognizes the company’s best in content, design, sales, program development, customer service and overall excellence. Winners were announced at an awards ceremony gala at the Orlando Museum of Art in Florida last night.
New York, N.Y. — Bonnier Corp. has expanded its presence as the pre-eminent publisher in the men’s market, acquiring nine motorcycle brands from Source Interlink Media. The purchase builds on Bonnier’s leadership in the men’s market, joining flagship brands Popular Science and Field & Stream. Under the deal, Bonnier acquires Motorcyclist, Sport Rider, Dirt […]