New York, NY – Bonnier Corp.'s Outdoor Life debuted a bold new design, both online and in print this month. Outdoor Life's new print look can be seen in its February issue on newsstands now. To see the brand's redesigned website, go to www.OutdoorLife.com.

"Outdoor Life has thrived for more than a century because we've remained dedicated to delivering the best content in the most innovative and entertaining format," says Todd Smith, Editor-in-Chief of Outdoor Life. "Our readers invest their time and trust in us, and we wanted to repay that by investing in and improving the products they love."

The new print design, spearheaded by Smith and his staff, took more than a year to implement from inception to completion. The process involved a complete reimagining of magazine's layout that resulted in the introduction of four new front-of-the-book sections: Hunting, Fishing, Shooting and Gear. The new look offers a cleaner, sharper design as well as a new graphics package that showcases more of the eye-catching outdoor images the magazine is famous for.

According to Smith, the new sections will give the magazine greater flexibility in the types of stories they run. "Readers will still find all the gear, survival, and hunting and fishing adventure stories they love in Outdoor Life," says Smith, "but now we'll be covering even more of the great outdoor world they love. In the February issue we cover hunting dogs, wild-game recipes, the best Hollywood shootouts, interviews with outdoor heroes and more. And with each issue and according to the season, the topics we include in these four sections will change."

The newly designed website offers online users a daily updated dose of outdoor entertainment, news, advice and tips. In addition to new hunting and fishing video galleries, the site also offers users the ability to create unique online profiles and participate in and lead outdoor discussions.