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Saveur’s Kingsly Promoted to Group Publisher — Adds Garden Design, Names Cohen Publisher
May 05, 2010 New York, N.Y. — Bonnier Corp. has promoted Merri Lee Kingsly to group publisher of Saveur and Garden Design. Kingsly has served as Saveur's publisher for the last 2 ˝ years, producing sizzling results: double-digit growth in ad pages and revenue despite the industry downturn. Bonnier CEO Terry Snow made the announcement.
"Merri Lee and her team have positioned Saveur as a must-buy for those trying to reach the highly desired audience that the brand brings in," said Snow. "That same audience are readers of Garden Design. That holds huge potential for integration and platform selling." Kingsly's success at Saveur has been striking. In addition to the double-digit growth, the brand has been honored with two highly coveted media honors in the last six months: Mediaweek and Adweek named the magazine to its Hot List, and Advertising Age included the magazine in the Five More Smart Moves lists in its annual A-List issue. Before joining Bonnier, Kingsly worked as publisher of the Four Seasons Magazine and before that at Bon Appetit and Golf Digest, among others.
Bonnier Corp. (www.bonniercorp.com) is one of the largest consumer-publishing groups in America and is the leading media company serving passionate, highly engaged audiences, through 50 special-interest magazines and related multimedia projects and events. Bonnier Corp. is the U.S. division of the Bonnier Group (www.bonnier.com), a 200-year-old family-owned media group based in Sweden with business operations in 25 countries. |
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Looking to mirror Saveur's success for her added title, Kingsly promoted Kristin Cohen from her Saveur staff to publisher of Garden Design. Cohen had been associate publisher, marketing. Cohen joined Kingsly in March 2008 and built a creative marketing team that has contributed to Saveur's current hot streak — the May issue closed up 23 percent from a year ago.
On Cohen's transition to publisher of Garden Design, Kingsly said it should be seamless.